Can Busking Under A Tunnel Change Your Identity? TEDx Speaker, Award Winning Author And Nametag Expert Scott Ginsberg Premieres A Concert Documentary That Sticks.
Brooklyn, NY (PRWEB) September 30, 2014
Scott Ginsberg made a name for himself wearing a nametag twenty-four seven. He built a brand, a business and a career as an author, professional speaker and business strategist. But after fifteen years, he decided to branch out into an entirely new medium of creative expression.
âIâll never forget the first time I strolled through the tunnel under the historic Meadowport Arch in Prospect Park, Brooklyn. The aesthetics were inspiring, the architecture was stunning and the acoustics were shattering. There was no way I wasnât coming back with my guitar. And after a few months of busking, there was no way I wasnât coming back with a production crew.â
WHEN IN DOUBT, HIRE YOURSELF
Ginsberg wasnât waiting around for somebody to greenlight his creativity. He didnât have to ask permission to innovate. He simply took advantage of the invaluable production value and decided to make a documentary about the transformative power of performing in the tunnel.
Tunnel of Love: Songs, Stories, Sermons & Scenes, is a feature length concert documentary written, produced, directed and scored by Scott Ginsberg. The film explores the intersection of identity, belonging and creativity.
The movie takes a look at the transformative power of live music, both on the audience and the performer. It pays homage the sonic potential of natural acoustics. And itâs a playful narrative about two young lovers in the process of changing their pronouns.
Through live performances, playful and romantic exchanges, unexpected creative moments of conception and behind the scenes storytelling, Ginsbergâs film takes you on a heartfelt journey about what it means to be an artist, a romantic and an opportunist.
DON'T BE STOPPED BY NOT KNOWING HOW
Scott, however, had zero experience writing, producing, directing, scoring and funding an independent film. But that didnât stop him. Because if thereâs one thing he does have experience with, itâs undertaking creative projects in which he has no idea what they hell heâs doing.
Scott partnered with Emmett Williams of Mission Man Media, an award winning artist, internationally known musician and nationally exhibited photographer. He served as director of photographer, editor and overall production manager. Scott used Elance to find local audio technician, Jared Alder, to engineer the sound for the film and produce original motion picture soundtrack, which was released as a stand alone album.
âTunnel of Love was definitely the most interesting location at which Iâve ever recorded a concert. Iâm so used to minimizing ambient sound while recording, so it was a nice change to incorporate audience applause, pedestrians on foot, police sirens and bicycle bells. This naturalistic approach truly captured the sonic experience of the event.â
ADOPT THE DIRECT TO CONSUMER CHANNEL
Tunnel of Love will be initially presented as a serialized, episodic documentary. Since the movieâs centerpiece is a live concert, Scott is premiering each song as a stand alone chapter on his website and social channels. There are 14 songs in the concert, so the distribution timeline will occur over a period of 14 weeks, from September to December. Every Monday, fans will get a new song emailed to their inbox. And by the end of the year, the entire movie will become available online for free, forever.
Ginsberg, who writes books and conducts seminars about the digital revolution, says the direct to consumer era and the infinite shelf space of the internet have changed everything for creators and entrepreneurs. When it came time to decide on a distribution strategy for his documentary, there was never really a question:
âOf course I was going to give the entire movie away. Of course I was going to stream the whole thing on my website for free. Of course I was going to adopt the direct to consumer channel. Anything thatâs a barrier to getting my work in peopleâs hands is a problem. Most of the worldâs independent documentaries that premiere each year never even see the light of day anyway, much less secure theatrical distribution or achieve commercial success, so I see no reason to exhaust and expense myself in the process. Middleman, schmiddleman.â
But the film isnât a complete vanity project, Scott laughs. The documentary homepage also offers discussion guides and curricula for educators, learning institutions, companies, congregations and other organizations to help spread the messages of identity, belonging and creativity.
âI wanted Tunnel of Love to be more than just a movie, but also a platform for education and connection. Because strategically, Iâm always searching for new ways to deliver my unique value to society. So I trust that the offering of these educational materials,
free of charge, will lead to some exciting new opportunities.â
QUOTES FROM FILMMAKER SCOTT GINSBERG
âThe only artistic goal worth pursuing is freedom, and that everything else flows from there.â
âPut whimsy on wheels. Give yourself permission to follow ridiculous ideas to fruition.â
âGenerosity is the tax you pay for talent. If youâve been given a gift, you have an obligation to share it. To regift it so it brings joy to others. Anything less is an act of ingratitude.â
âEvery interaction is a relationship. Regardless of how long it lasts, youâre still relating to the other person. Belonging is about learning to find joy from whatever people have to offer.â
We can send you the screener link if you wish to preview the entire 82-minute documentary in advance. Photography and additional information are also available at the website and upon request.
ABOUT SCOTT GINSBERG, WRITER, PRODUCER, DIRECTOR
What happens when you wear a nametag twenty-four seven? Even to bed? Just ask Scott Ginsberg. In the beginning, it was just a gimmick to make friends. But soon, his crazy idea didnât seem so crazy. In the past fifteen years, Scottâs social experiment has evolved into an urban legend, world record, cultural phenomenon and a profitable enterprise. Simply google the word nametag, and youâll see his work benchmarked as a case study on human interaction, revolutionizing the way people look at approachability, identity and creativity.
Since 1999, Scott has authored 30 books, released six albums on his own record label, published an award winning blog, given a TEDx talk and delivered presentations and corporate training programs worldwide. Heâs the only person in the world who wears a nametag 24-7. Even to bed. He was also inducted into Ripleyâs Believe It Or Not as the world record holder of wearing nametags. Tunnel of Love is his first movie.
COMPANY INFORMATION
HELLO, my name is Scott
Scott Ginsberg -- Writer, Producer, Director
(314) 374-3397
scott(at)hellomynameisscott.com
Mission Man Media
Emmett Williams -- Producer, Editor
(646) 920-3491
email(at)emmettwilliams.com
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