Marcus Theatres Extends Digital Media Network Agreement with Cinema Scene
Overland Park, KS (PRWEB) December 10, 2014
Cinema Scene Marketing, one of the nationâs leading providers of in theater digital signage solutions, announced today the signing of an agreement with Marcus Theatres to guarantee participation in Cinema Sceneâs TrailerVision network through 2023.
The agreement secures exclusive placement of TrailerVision units in all Marcus lobbies through 2023 and works in conjunction with the existing VideoWall network contract. Cinema Sceneâs TrailerVisionâ¢ units play unique content including âdigitally enhancedâ movie trailers, living posters and corporate ads, complete with stereo sound and NFC/QR Code connectivity with mobile users.
âMarcus Theatres is thrilled to be a continued part of the Cinema Scene Digital Media Network. The inclusion of their innovative digital media solutions in our theatres allows us to offer exciting content and promotional opportunities to our customers and local businesses,â said Clint Wisialowski, assistant vice president of sales and R&D at Marcus Theatres.
About Cinema Scene Marketing:
Cinema Scene Marketing, headquartered in Overland Park, Kan., delivers promotional marketing and merchandising solutions to cinema clients via concessions packaging, digital signage and marketing services. Cinema Sceneâs industry leading solutions can be found in most of the top cinema circuits in North America.
Cinema Scene Media, a division of Cinema Scene Marketing, leverages digital media and promotional products to reach over 300 million cinemagoers annually. TrailerVisionâ¢ digital lobby displays reach highly desirable and captive movie going consumers. The CS PROMO Network literally places your brand âin the handsâ of consumers via promotional packaging and premiums.
About Marcus Theatres:
Marcus TheatresÂ®, a division of The Marcus Corporation (NYSE:MCS), is the fifth largest theatre circuit in the United States and currently owns or operates 685 screens at 55 locations in Wisconsin, Illinois, Iowa, Minnesota, Nebraska, North Dakota and Ohio. For more information, please visit http://www.marcustheatres.com and follow the company on Facebook and Twitter (@Marcus_Theatres).
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